monument hits the road
the monument in Stockholm
waterside by night
the monument in Barcelona
build up @ Bread + Butter
the monument in Milan
early morning in the park
level 1: art + performances
Art Brut perform for all 3 cities
local bands for local markets
monument performances
filmed +live streamed
media partner Dazed Digital
digital photography exhibition
exhibited inside the monument
adapted photobooth to upload
+ send your message to the city
300 uploads daily
level 2: pop up showroom
Dazed + Confused denim art exhibit
#3 by Jo Ratcilffe
level 3: hospitality + vip
bespoke denim furniture
lovingly adorned with urban poetry
weary bread + butter visiters
taking a moment
printed denim for window displays
throughout the cities
commissioned urban poetry
by Mike Benson ft. in pressbox
spoken word
press release
print campaign
snippets from the urban poem
alternative postering
grab 'em
city centre urban bill board
at the cost of a parking space
...and then it was gone
it was WANTED
